Senior Product Designer – Growth/Website | Deel

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Product Designer – Growth/Website based in United Kingdom.

As a Senior Product Designer, you will shape the digital experience that turns website visitors into potential customers.
You will own the design and optimization of high-impact web pages and landing pages, driving conversion through thoughtful design and continuous experimentation.
From identifying opportunities and defining hypotheses to launching A/B tests, you will take ownership of the entire design process.
You will combine strong visual craftsmanship, user-centered storytelling, and data-driven decision-making to create compelling digital experiences.
Working closely with growth, marketing, product, engineering, and analytics teams, you will translate business objectives into customer-focused solutions.
You will also help elevate design quality, strengthen design systems, and contribute to a culture of rapid learning and experimentation.
This is an opportunity to make a measurable business impact in a fast-growing, international, and fully remote environment.

• Own the end-to-end design and optimization of website pages and landing pages, proactively identifying conversion opportunities and taking initiatives from concept to launch.

• Define clear problem statements, establish success metrics, develop design hypotheses, and create prototypes to support rapid experimentation.

• Plan, execute, and iterate on A/B tests, using results and user insights to refine experiences and improve conversion performance.

• Deliver high-quality visual designs and intuitive user interfaces while maintaining brand consistency and adhering to established design systems.

• Collaborate with growth, performance marketing, sales, and product marketing teams to understand business objectives and translate customer needs into effective website experiences.

• Develop compelling visual and written storytelling to communicate new products, features, launches, and promotional offers.

• Partner with growth product managers, engineers, data analysts, and lifecycle marketers to plan, implement, and evaluate experiments.

• Design high-performing landing pages that support new product and feature launches in collaboration with product marketing teams.

• Maintain high standards of design craftsmanship and experimentation, providing constructive feedback and helping other designers grow.

• Oversee design quality assurance for web experiments and launches, ensuring that the final implementation meets design expectations and business objectives.

Requirements

• At least 8 years of experience in product design, supported by a portfolio demonstrating end-to-end ownership of website design and landing page projects.

• Proven experience in conversion rate optimization (CRO), A/B testing, and experimentation, including hypothesis development, test design, statistical significance, and iterative improvement.

• Excellent UI and visual design skills, with a portfolio showcasing polished, user-focused web experiences that deliver measurable conversion results.

• A strong growth mindset, with a commitment to learning from experiments, validating assumptions, and continuously improving outcomes.

• Excellent storytelling skills and a strong understanding of visual hierarchy, user behavior, and conversion-focused design principles.

• Proficiency in analytics and experimentation tools such as Amplitude or Google Analytics, with the ability to combine quantitative data and qualitative user insights to inform decisions.

• Experience managing web experiments and product launches from initial concept through implementation and design quality assurance.

• Strong communication and presentation skills, with the ability to explain design decisions clearly to creative teams and business stakeholders.

• Experience building, maintaining, and evolving design systems for marketing websites.

• The ability to work independently, identify opportunities without waiting for detailed briefs, and collaborate effectively across multidisciplinary teams.

• Strong organizational skills and the ability to balance speed, experimentation, and high design standards in a fast-paced environment.

Benefits

• Remote-first flexibility: Work remotely within the eligible locations and time zones supported by the role.

• Equity opportunities: Potential stock grants in a pre-IPO company, subject to role, employment status, and location.

• Flexible office access: Optional flexible office membership through IWG.

• Collaborative design culture: Work alongside a talented design team, with opportunities to exchange knowledge, develop your skills, and receive constructive feedback.

• Meaningful impact: Directly influence the website experience that introduces prospective customers to the business and contributes to growth.

• Professional development: Gain hands-on experience with high-impact conversion initiatives, rapid experimentation, and cross-functional collaboration in a fast-growing international environment.